I was scrolling through my Instagram feed last month when I spotted kawaii pictures of a new soft serve at Ala Moana Center. The shop: Aloha Confectionery, on the third floor just past Ann Taylor on your way to Target.
A few days later another soft serve popped up on my Instagram. This one was also at Ala Moana, inside Foodland Farms at HI Steaks.
Game on! I set out on a quest to see which soft serve was better. Aloha Confectionery's is around $8 if you get the most popular and expensive option, which comes with your choice of soft serve (milk tea, fresh whole milk or swirl), a waffle cone in the color of your choice, assorted toppings (chocolate garnishes, marshmallows and more) and the bakery’s signature chocolate-dipped shortbread cookie.
The HI Steaks soft serve is more reasonably priced at just over $5. This one comes in a plastic cup — 5 to 6 ounces of Fruity Pebbles milk soft serve topped with colorful crushed bits of Fruity Pebbles cereal.
The winner? Watch the video. But I’ll give you a big hint: I would definitely spend $8 on the Aloha Confectionery soft serve again.
Here are some facts about this new shop’s soft serve:
- Toppings, shortbread and other items are made from scratch, like most of the other treats in the bakery
- The fresh whole milk flavor is similar to vanilla
- All waffle cones taste the same (they have a slight cinnamon flavor) — just the colors are different
- Toppings like petite chocolate sticks and marshmallows change daily — it all depends on the staff’s preference, so you probably won’t get the exact same creation twice
- Aloha Cookie soft serve, which comes topped with a chocolate-dipped shortbread cookie, is the most popular option. Shortbread cookie flavors include lilikoi, blueberry and vanilla
- There’s a small chocolate malt ball at the bottom of each cone so you won’t have to worry about leakage — no matter how hot it is outside.
1450 Ala Moana Blvd.
Ala Moana Center